In a heartwarming and triumphant moment, 12-year-old Zaya Campbell, daughter of acclaimed singer Erica Campbell, was crowned Little Miss African American in Los Angeles, California, last night. The victory was the culmination of dedication, hard work, and heartfelt coaching from her mother.
Two days before the final event, Erica shared a touching Instagram post, capturing the essence of her relationship with Zaya and the journey they embarked on together. “Prelims went well tonight, but we’re not done yet! I love talking to Zaya about preparation, and striving to be great, not just good! I’m proud of my babe. I think she will do well. @littlemissafricanamerican Sunday!!!! #zayacampbell,” Erica wrote, expressing her unwavering support and belief in her daughter’s talent.
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The heartfelt moments between mother and daughter were evident as Erica guided Zaya through her singing performance for the pageant. Known for her own powerful voice, Erica provided invaluable coaching, helping Zaya refine her technique and stage presence. This nurturing and dedicated approach paid off spectacularly.
Last night, Erica joyfully announced Zaya’s victory on Instagram with a proud and emotional post: “She did it!!!!!! SHE WON. More videos to come but I am so proud of my baby girl!! She worked so hard ❤️❤️ @littlemissafricanamerican 2024 #30thanniversary Thank You @officiallisaruffin and the entire staff!!! #zayacampbell #Queen.” The post radiated with pride and gratitude, celebrating Zaya’s well-deserved win.
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Zaya Campbell is no stranger to the spotlight. She is the voice behind the twice-viral Nationwide Insurance jingle cover, performed in the style of a down-home southern quartet musician. Although Zaya was just playing around with her mom, her rendition captivated audiences with its soulful and unique interpretation, showcasing her impressive vocals.
According to its website, The Little Miss African American Scholarship Pageant–celebrating its 30th anniversary–was founded by Lisa Ruffin in 1993. The pageant aims to empower young African American girls aged six to twelve with Confidence, Awareness, and Pride (CAP), preparing them to become future leaders. Through a blend of education and performance, participants are introduced to the arts, public speaking, etiquette, scientific experiments, and the future of technology. The LMAA’s curriculum includes a summer program of coaching, guest lectures, and demonstrations on African American heritage, communication skills, math, science, and the arts.
Throughout the summer, the girls receive extensive training in voice projection, poise, body movement, and memory techniques from award-winning choreographers and experienced instructors. This comprehensive preparation ensures that each participant shines on stage, celebrating their cultural heritage and potential.
Zaya’s journey to winning the title of Little Miss African American was marked by her determination, hard work, and the loving support of her family. Erica Campbell’s guidance and encouragement were pivotal in helping Zaya excel, creating a beautiful and inspiring moment of triumph. As Zaya steps into her new title, she embodies the promise of unlimited possibilities for little Black girls and the power of a mother’s unwavering belief in her child’s dreams.
Cover photo: Zaya Campbell wins Little Miss African American Pageant 2024. Credit: Erica Campbell via Instagram
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